AI-Powered Healthcare Reputation Management & Patient Experience Platform

From generating more reviews and monitoring ratings to automating patient, provider, and employee feedback — Swell gives multi-location healthcare groups centralized operational visibility across every location, brand, and provider, all in one AI-powered platform.

Automated review invites and reputation monitoring

Automated patient feedback surveys and NPS

Anonymous employee surveys and eNPS

The reputation management and feedback platform for multi-location healthcare. Made easy.

One AI agent. Every review. Every location. Swell drives more reviews, improves ratings, and automates the full feedback loop across every patient, provider, employee, and location — so operators always know what's working, where the gaps are, and which locations need attention before a rating drop hits Google.

AI-powered review generation and response for MSOs, DSOs, and consolidated healthcare groups. The Swell agent reads every review and drafts on-brand, HIPAA-compliant responses for one-click approval.

How does healthcare reputation management work across multi-location groups?

Healthcare reputation management at multi-location scale isn't a louder version of the single-clinic motion — it's a different job. A regional ops director can't read 8,000 reviews a quarter. A CMO can't draft responses for 200 clinics. Swell's agent does both, and rolls the signal up to the people who answer for the numbers.

After each patient visit, Swell triggers a review invite through your EHR or PMS — Dentrix, Open Dental, Ortho2 Edge, athenahealth, eClinicalWorks, and 100+ others. The agent reads every review that lands, drafts a HIPAA-compliant response in brand voice, and routes anything mentioning safety, billing, or HIPAA to the right manager as a ticket. Open-ended survey comments cluster by location and provider automatically, so a clinic drifting on wait times shows up in the weekly digest before it shows up on Google.

Region, brand, clinic, and provider hierarchies are native — not bolted on — so reporting rolls up and goals cascade down without spreadsheet work. Cross-location benchmarking, location-level accountability, and provider-level reporting come standard.

5X More Reviews
1,000% More Responses
4.92 Average Rating

Healthcare Reputation Management, Patient Experience & Employee Feedback — All in One Platform

Better feedback leads to better care, but you need both for sustainable growth. Our automated tools help you find a balance between steady growth and continual improvement to both patient care and employee engagement.

Create custom surveys that go out automatically. Learn how patients feel at each stage of the journey, then adjust as needed.

Swell Healthcare Reputation Management Software: Frequently Asked Questions

What is healthcare reputation management? Healthcare reputation management is the practice of generating patient reviews, monitoring ratings, and responding to feedback across Google, Healthgrades, and directories — at the scale a multi-location group operates.

What's the best reputation management platform for DSOs and MSOs Swell is purpose-built for multi-location healthcare — DSOs, MSOs, and PE-backed specialty care groups from 5 to 500+ locations.

How does Swell's healthcare reputation management work? Swell connects to your EHR or PMS — Dentrix, Open Dental, Ortho2 Edge, athenahealth, NexHealth, eClinicalWorks, and 100+ others.

Does Swell combine reviews, surveys, and employee feedback in one platform? Yes. Online Reputation Management, Patient Experience Insights, Employee Experience Insights, Healthcare Listings Management, and Ticketing run on a single data layer.

How does Swell use AI? Swell's agent reads every patient review and survey response, drafts on-brand responses, clusters feedback themes by location and provider.

Is Swell HIPAA and SOC 2 compliant? Yes. Swell is HIPAA compliant and SOC 2 Type II certified.

Does Swell integrate with EHR and PMS systems? Yes. Swell integrates with the EHR and practice management systems healthcare groups actually use.

Who uses Swell? Operators who answer for the numbers: COOs, CMOs, CFOs, regional ops directors, marketing leaders, HR leaders, and PE operating partners at multi-location healthcare groups.

What makes Swell different from other reputation and patient experience platforms? Three things: Performance, Purpose-built, and Turnkey.

How much does Swell cost? Swell pricing depends on location count, provider count, and which Swell products you select.